Privacy Policy


Effective May 25, 2018.  View the prior version of our privacy policy (last updated February 3, 2017) here.

Blue Hare Magazine (“”, “we”, “our website”, “the Site”) is committed to protecting your privacy. To help inform you (“you”), we provide this notice explaining our online information practices and the choices you can make about the collection and use of information you submit or we collect through and other applications. The Site is owned and operated by Blue Hare Media LLC.

This Privacy Policy governs our data collection, processing, and usage practices. It also describes your choices regarding use of, access to, erasure of, and correction of your personal information. This Privacy Policy does not apply to the products or websites of our business partners, affiliates or to any other third parties, even if their products or websites are linked to or from our websites. You can find more information about how we work with our business partners and affiliates below.

If you have any questions about this Privacy Policy or how we collect, use or process your personal information or how you may access, erase and correct your personal information, please contact us using the contact details described in section 14– Contacting us.

1. Definitions

We use some terms in this Privacy Policy that we want to highlight for you.

  • “business partner(s)” means any subcontractor, vendor, or other entity with whom we have a business relationship to provide products, services, payment processing services, or information.
  • “personally identifiable information” (“PII”) means information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect, or otherwise handle your Personally Identifiable Information in accordance with our website.
  • A “cookie(s)” is a text file that is either stored in your computer’s memory temporarily and automatically deleted when you close your browser (a session cookie) or placed on your hard drive (a persistent cookie) by a web page server. A persistent cookie is not deleted when the browser is closed. Blue Hare Magazine uses both session cookies and persistent cookies.
  • A “web beacon” is an electronic image that can be used to recognize a cookie on your computer when you view a web page or email.

2. Information we collect and how we collect it

The information that we collect about you while you are using the Site falls into two general categories: information you provide to us, and information that is automatically collected. All of the information we collect may be collected directly by us, or it may be collected by a vendor providing contractual services to us, such as a service provider. We may ask you to provide personal information when you:

  • Visit our website;
  • Request services, support, or information;
  • Participate in sweepstakes, surveys or promotions;
  • Subscribe to newsletters and promotional emails;
  • Interact with social media; or
  • Contact us or provide feedback or comments.

2.1 Visit our website

Blue Hare Magazine does not collect personally identifiable information about you when you visit our website. All visitors are free to visit articles and pages posted on the Site without providing personal information.

2.2 Request services, support, or information

If you contact us to request information or services, we may request your name, email address, home or business address, and telephone number.

2.3 Participate in sweepstakes, surveys, or promotions

If you enter a sweepstakes offered by Blue Hare Magazine, we will collect the personal information described in the rules of that sweepstake. If you participate in a survey, we will collect the information you chose to provide in the survey. Through a third party we collect personal information when you view or click on a promotional advertisement we display on third parry websites (for more information about how this works, see section 8 – Information collected through cookies and similar tracking technology.)

2.4 Subscribe to newsletters

The Blue Hare Magazine newsletter is emailed to subscribers only. Subscribers may also receive promotional emails from us. The personal information you provide when you subscribe to Blue Hare Magazine newsletters is held offsite by a gateway provider and are not stored or processed on our servers. You can read its privacy policy here.

2.5 Interact with social media

The Blue Hare Magazine website allows users to interface with social media websites such as Facebook, Twitter, Google+ and others. If you choose to “like” our website or share information from the Site to social media websites, those social media websites may collect personal information about you. If you have an account with a social media site, the social media site may connect personal information that you may have provided to that social media site with information regarding your Blue Hare Magazine website visit. Social media websites also may allow third-parties to provide us personal information about you, including your name, email address, and other personal information. The data we receive is dependent upon your privacy settings with the social media website. Social media features (such as the “Like” button) are either hosted by a third-party or hosted directly on our website. Your interactions with these features are governed by the privacy statement of the company providing it. You should review, and if necessary, adjust your privacy settings on third-party websites and services before linking or connecting them to our website.

2.6 Contact us or provide feedback or comments

When you contact us by email, or provide us with feedback or comments, we will collect the information you chose to provide us in the email. In addition, we will collect any personal information you chose to provide along with your feedback or comments. Blue Hare Magazine owns that feedback and those comments and may retain that information indefinitely. However, we will delete any personal information provided with that feedback or comment, unless we require the personal information for another purpose and will then maintain such information for as long as needed for that other purpose.

When you post information or comment publicly on an article on the Site, the information you post and your username are publicly accessible. This information can be viewed online and collected by other people. We are not responsible for the way these other people use this information. When contributing to a discussion, we strongly recommend you avoid sharing any personal details, and especially information that can be used to identify you directly such as your name, age, address, and name of employer. We are not responsible for the privacy of any identifiable information that you post in our online community or other public pages of the Site.

2.7 Automatic information

We receive and store certain types of information whenever you interact with us. For example, like many websites, we use “cookies,” and we obtain certain types of information when your Web browser accesses or advertisements and other content served by or on behalf of the Site.

3. How we use your personal information and technical information

Blue Hare Magazine uses your personal information and technical information to:

  • Send communications to you, such as newsletters and updates;
  • Deliver products, services and support to you;
  • Provide you information about promotional offers, sweepstakes, and surveys offered by or on behalf of Blue Hare Magazine;
  • Maintain, protect, and improve our products, services, websites, technologies, communications with you and our relationship with you;
  • Enforce our website terms and any separate contracts with you;
  • Detect and prevent fraud;
  • Detect and prevent violations of law or legal agreements; and
  • Protect the company and its employees and business partners.

In order to offer you a more consistent and personalized experience in your interactions with Blue Hare Magazine, personal information collected through one source may be combined with personal information obtained through other sources, including social media sources.  We will ask for your consent before using your information for any purpose not set out in this Privacy Policy.

4. Disclosing personal information

We may disclose your personal information in connection with a financial audit, law enforcement, national security, fraud prevention, or other legal action (such as a subpoena or court order); as required by law or regulation; or if we reasonably believe it is necessary to protect Blue Hare Magazine, its customers, or the public. In addition, we may share your personal information with business partners that help us customize, analyze, and improve our communications or relationship with you, and then only with business partners who share our commitment to protecting your personal information. We also may share your personal information with our business partners to help make our business or that of our business partners’ more responsive to your needs. Except as described in this Privacy Policy, we will not disclose your personal information to third parties for their marketing purposes unless you have provided consent.

5. How we secure your information

We are committed to protecting the security of your information. We use a variety of security technologies and procedures to help protect your information from unauthorized access, use, or disclosure–taking into account the level of risk, the nature of the information, and how it is going to be used–such as encryption using Secure Socket Layer (SSL) technology, physical security, etc. While we strive to protect your personal information, we cannot and do not ensure or warrant that the personal information or private communications you transmit to us will always remain private, and you do so at your own risk.

6. Collection and use of children’s personal information

We take children’s privacy seriously. We do not knowingly collect personal information from children under the age of 18 through our website.

If you are under 18 years of age, please do not submit any personal information through our website without the express consent and participation of a parent or guardian.

7. Information collected through cookies and similar tracking technology

Blue Hare Magazine website and our business partners’ websites use “cookies” and similar tracking technologies (such as web beacons, tags, scripts and device identifiers). We may receive reports from business partners based on use of these technologies. These reports may provide this information on an individual as well as on an aggregated basis. Aggregate information is anonymous and may include demographic, usage, and sales information.

7.1 Cookies

A cookie is a text file that is either stored in your computer’s memory temporarily and automatically deleted when you close your browser (a session cookie) or placed on your hard drive (a persistent cookie) by a web page server. A persistent cookie is not deleted when the browser is closed. Blue Hare Magazine uses both session cookies and persistent cookies. You have the ability to accept or decline cookies. You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since each browser is a little different, look at your browser’s Help menu to learn the correct way to modify your cookies.

If you choose to decline cookies, some features that make the Blue Hare Magazine website operate efficiently will be disabled and the Site may not function properly for you.

We use cookies to:

  • save your preferences and other information on your computer in order to save you time by eliminating the need to repeatedly enter the same information;
  • improve our websites;
  • gather demographic information about our users;
  • monitor the success of marketing programs;
  • provide analytics regarding the use of our website; and
  • provide security to attempt to identify and prevent fraud.

Because Blue Hare Magazine relies on Google AdSense and other third-party advertising networks who may track you across websites over time for advertising purposes, we are not able to respond to your selection of the “Do Not Track”” option provided by your browser. We cannot advise on whether your selection of “Do Not Track” option will have any effect on the collection of cookie information by the third-parties who collect such cookie information on our websites.  Users may opt out of personalized advertising by visiting Ads Settings.

7.2 Web beacons

A “web beacon” is an electronic image that can be used to recognize a cookie on your computer when you view a web page or email. Our business partners may use web beacons on our websites, in our emails, in our advertisements on other websites (including social media), and in our advertisements contained in third party emails sent to you. Web beacons help us measure the effectiveness of our website and our advertising in various ways; for example, by counting the number of individuals who visit our websites from a particular advertisement, or who make a purchase from our websites after viewing a particular advertisement, as well as by telling us when a web page is viewed and providing a description of the page where the web beacon is placed. Web beacons also help us measure the effectiveness of our email campaigns, for example, by counting the number of individuals who open or act upon an email message, determining when an email message is opened, and determining how many times an email message is forwarded. This helps us send more relevant communications to our users.

Unlike cookies, you cannot decline web beacons. However, setting your browser to decline cookies may help prevent web beacons tracking your activity.

7.3 Analytic tools

We may use tools such as Google Analytics to better understand who is using our websites and how they are using them. These tools may use cookies and web beacons to save and collect information such as time of visit, pages visited, time spent on each page of the website, IP address, and type of operating system used. We may use this information to manage and improve our websites and to improve your experience with our websites. You can learn how to opt-out of Google Analytics tracking software at this website:

8. Third-party websites and services

We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we receive your consent in advance. Please be aware that other websites that you may access through our website or from which you access our website may collect personal information about you. The information practices of those third-party websites linked to or from are not covered by this Privacy Policy. Please be aware that, in providing services on our behalf, our business partners may collect personal information about you.

8.1 Google

Third-party vendors use first-party cookies (e.g., Google Analytics, Google AdSense) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website. You can read Google’s Privacy Policy at

8.2 Affiliates

Blue Hare Magazine is an affiliate marketer with links to online retailers, such as, on our website. As an Amazon and other retail associate we earn from qualifying purchases. Your use of their websites is governed by each privacy policy. Click here for the Amazon Privacy Policy.

If you would like more information about the information collection practices of a particular third-party advertising service provider, or if you would like more information on how to opt out of a third-party advertising service provider’s information collection practices, go to, or for apps, at

9. Retention, storing and transfer of personal information

We will maintain your personal information for a period of two years from your last contact with us, unless we need to maintain it longer to comply with legal, tax, audit or other reporting requirements, and for the detection and prevention of fraud or other unlawful behavior.

10. What you can do

10.1 Selecting your communication preferences

At any point, you may unsubscribe from newsletters or marketing materials by clicking on the unsubscribe link that appears at the very bottom of each message you receive from Blue Hare Magazine. This link will take you to a web page containing information specific to your email account where you can unsubscribe.

10.2 Accessing your information

Subject to applicable laws, you may have the right to ask Blue Hare Magazine to:

  • provide a copy of the personal information that we have collected about you;
  • correct or update your personal information;
  • delete or erase your personal information;
  • restrict or object to the way in which we process your personal information; and
  • withdraw any consent that you may have given to us.

You can submit your request to [email protected]. In order to comply with the above requests, we may ask you to provide us with the necessary information to verify your identity. We will respond to legitimate requests within thirty days of the request. In certain instances and subject to applicable laws (including, for example, tax, audit, and reporting obligations), we may need to extend our response time, or we may not be able fulfill your requests. If we cannot fulfill your requests, we will explain why we cannot do so.

11. Compliance is based in the United States and operates in compliance with applicable rules and regulations. We also comply with:

  • European Union’s General Data Protection Regulation (GDPR), which protects European Union data subjects’ fundamental right to privacy and the protection of personal data;
  • Fair Information Practices Principles are guidelines that represent widely accepted concepts concerning fair information practice in an electronic marketplace.
  • California Online Privacy Protection Act, which requires any person or company in the United States that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and how it is shared;
  • COPPA (Children Online Privacy Protection Act), which spells out what operators of websites and online services must do to protect children’s privacy and safety online. We do not specifically market to children under the age of 13 years old;
  • CAN SPAM Act, a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.
  • We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

12. How we protect your information

12.1 Scanning

Our website is scanned on a regular basis for security holes and known vulnerabilities to make your visit to our site as safe as possible.

12.2 Encryption

Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems and who are required to keep the information confidential. In addition, all sensitive information you supply is encrypted via Secure Socket Layer (SSL) technology.

13. Changes to our Privacy Policy regarding customer and online user information

We will occasionally update this Privacy Policy. When we post changes to this Privacy Policy, we will revise the Effective Date at the end of this paragraph. If there are material changes to this Privacy Policy or in how will use your personal information, we will notify you by prominently posting a notice of such changes prior to implementing the change. We encourage you to periodically review this Policy to be informed of how is protecting your personal information.

Effective Date: May 25, 2018.
Please click here for archived versions.

14. Contacting us

If there are any questions regarding this privacy policy, you may contact us using the information below.

Blue Hare Media LLC
41 Watchung Plaza, Suite #331
Montclair, New Jersey 07042

[email protected]